１Today, the first AR Online RPG in the world of Sekai, “Sekai Hero” has opened the teaser site. (Sorry, the site is in Japanese only)

The game “Sekai Hero” is an online role-playing game (RPG) having Augmented Reality (AR) vision through the “Sekai Camera” application. In the game, users -or heroes- knock down devils and monsters that pop up in the real world. Users can link with other users to fight against common enemies, aided by location information. Creating various characters by choosing multiple classes and avatars is also a part of the game.

In Sekai Hero, location data is the key to monsters and treasures. Find rare items and fight enemies while adventuring in the real world. Make your real trips and commuting to work a valuable journey by converting them to in-game coins. Interact with other Heros using Twitter, collaborate with them on adventures.

*please note that the game is in Japanese only

*LINKS (Japanese)*

The “Man Ray: Unconcerned But Not Indifferent” Exhibition will be held at the National Art Center in Tokyo from July 14 to September 13,2010.

During the exhibition, Air Tags in the shape of golden lips, inspired by one of his collections “Untitled (Gold Lips)” can be found around the National Art Center.

In addition, Air Tags in the shape of blue hearts, inspired by one of his collections
“Untitled (Drawing)”, will also be set adrift over the skies of Roppongi.

Please refer to the press release for more information.
(Japanese only)

Enjoy the collaboration of the Man Ray Exhibition and Sekai Camera!

Shibuya, the cultural epicenter for youngsters in Tokyo, will be filled with heart-shaped Air Tags seen through Sekai Camera. These hearts will contain bitter-sweet messages gathered from the public, of love fulfilled and unfulfilled.
The setting is what was once called “Love letter Alley” in the backstreets of Shibuya, the scene of a well known movie. This sweetly named side-street will be revived by Augmented Reality, in a way never before imagined.
Along with this event, J-pop unit Sweet Vacation will be releasing their new song “Love Camera” at Apple Store Shibuya, in a live performance.
Please join us at love-filled Shibuya for a sweet, sweet event!

Event Website (Japanese Only)

Your World Enhanced: Creation & Communication in a New Dimension
Tonchidot Announces the Global Launch of “Sekai Camera”,
a Social Augmented Reality App for iPhone

TOKYO (December 21st, 2009) – Tonchidot Corporation today announced the global availability of the iPhone application “Sekai Camera,” a social, Augmented Reality (AR) service for browsing and sharing user-generated text, photo, voice, and other location-linked information. Launched September 2009 in Japan, Sekai Camera was recently named the Best App in 2009 by Apple Japan. Sekai Camera is now available for free outside Japan at iPhone’s AppStore worldwide (search for “Sekai Camera”).

Continue Reading »